Madame Chose

Quebec City

Located in the heart of the Galeries Gourmandes, the Restos Plaisirs restaurant opened its doors in the Galeries de la Capitale and stands out for its unique character.

LemayMichaud was pleased to collaborate on this project, to sign the architecture and the branding, including the positioning, the name and the deployment of the brand image.

When design sets the stage for an immersive experience

The restaurant’s layout is set on one floor and includes the integration of a bar, a central kitchen that opens on the dining room, a deli store, and of a second bar located under the dome of the former Simons store, at the restaurant’s entrance. With a seating capacity of up to 170 guests, the restaurant offers a unique and immersive experience to its visitors from the moment they enter, designed as a genuine mystery trail.

Client : Restos Plaisirs

Stratégie de marque et positionnement : Michel Nadeau et LemayMichaud

Concept restaurant : Lucid Dreams by Dufour

Illustrations : Anne-Julie Dudemaine

Crédit photos : Raphaël Thibodeau